ajchomefinder

ajchomefinder is Atlanta’s source for buying, selling and renting homes in Atlanta—available as AJC print sections on Saturday and Sunday, and online at ajchomefinder.com every day of the week. All homefinder products offer you the unique ability to reach homebuyers and sellers with your advertising at each point in their purchase cycle.

Additional Advertiser Benefits:

Experience repeat advertising impact, as home shoppers and buyers continue to engage with ajchomefinder to carry out multi-step plans—set-up open house visits, place calls of interest to realtors and more.

Advertising Options

Multiple ad sizes and positions, including:

• 300 x 250 (LREC)
• 728 x 90 (Leaderboard)
• 162 x 141 front-page premium ad position
• 950 x 400 sliding billboard ad—loads full-size for five seconds, then rolls up into a 950 x 30 pencil ad
• Select targeting on content-specific pages (e.g., new homes, apartments, rentals, second homes, and active adults)
• Behavioral targeting capabilities driven by residential purchasing and/or apartment-seeking

Real Estate Saturday and Sunday ajchomefinder print sections

• Get ad exposure within a major marketplace for home sellers and connect with shoppers and buyers on the AJC’s largest readership days.
• Leverage zoned-delivery of the AJC Saturday print edition to target high-response areas to your product/service.

ajchomefinder.com

• Gain 24/7 access to in-market and out-of market home shoppers and buyers
• Tap into highly-engaged visitors who appreciate our interactive tools and spend more time on the site, creating more opportunities for your ads to be seen
• Leverage our tools to track online behavior and monitor/ evaluate the success of your ad campaigns.

Real Estate Saturday

• Zone-based delivery
• Standard tabloid ad sizes
• Full page
• Half Page
• Quarter Page

Sunday ajchomefinder

• Section front ad units (6 col. x3 in. and 2 col. X 5 in.)*
• Choice of standards ad sizes
• Select dynamic ad sizes

Contact us for other available opportunities

*Restrictions apply.

Deadlines

Real Estate Saturday and Sunday ajchomefinder print sections

Audience

Over a 30-day period, the combined force of the Sunday AJC and ajc.com reaches:

• 61% of Atlanta metro adults planning to purchase a home or condo.
• 64% of Atlanta metro adults with a home mortgage.
• 66% of Atlanta metro renters with a household income of $75,000 or more.

Source: Scarborough Research, 2008 Release 2

ajchomefinder Website traffic—December 2008