atlanta digital marketing workshop

Creative Messaging Strategies Workshop [RECAP]

Struggling to give your ad copy the flair it deserves? Business owners learned how to leverage creative messaging on Thursday at the AJC.  Rachel McMullen, Creative Planner, CMG Premier Creative Services,  discussed ways to get customers to do what you want. Whether you missed the event or couldn’t take notes fast enough, here are some key reminders for digitalRead More

website traffic

Google Seminar: Learn SEM From the Best!

The Atlanta Journal-Constitution and Cox Media Group are excited to present a free SEM seminar (a SEMinar, if you will)… featuring Google! The Details On November 1 at Cox Media Group Headquarters, learn how to maximize return from Search and Digital Marketing with Google, Amy Impara-Gregory, and other digital marketing experts. Discover Google’s most recent updatesRead More

ad copy

Smart Digital Ad Copy That Works [Recap]

Struggling to give your ad copy the flair it deserves? Business owners learned how to leverage creative messaging on Wednesday at the AJC.  Jennifer Dragon, Creative Services Director at Cox Media Group,  discussed ways to get customers to do what you want. Whether you missed the event or couldn’t take notes fast enough, here are some key reminders forRead More

How Sponsorships and Premiums Elevate Business [Part 2 of 2]

Q&A with Nicole Harvey, MultiMedia Sales Lead for sponsorships and premiums at the Atlanta Journal-Constitution. Check out Part 1 to learn more about AJC sponsorships. Q: What exactly is premium content with the AJC?  A: My definition of a premium is: high-impact fixed placements on AJC.com’s strategic channels where advertisers can align their message to a specific audience or editorialRead More

How Sponsorships and Premiums Elevate Business [Part 1 of 2]

Q&A with Nicole Harvey, MultiMedia Sales Lead for sponsorships and premiums at the Atlanta Journal-Constitution. Check back next week for Part 2 of this Q&A to learn more about AJC premiums.  Q: Tell us about sponsorship opportunities at the Atlanta Journal-Constitution. How are they good for businesses? A: AJC sponsorships provide a unique way to create aRead More