Go Guide
Go Guide
Every Friday, Go Guide provides time-strapped Atlantans with the entertainment information they need to enjoy the weekend— dining spotlights, movie listings and reviews, coverage of the hottest acts and best live music events, and more. Traditional favorites, like comics, Dear Abby, puzzles and TV listings, are also part of the fun. With all this dedicated entertainment content, Go Guide is more than just a weekly resource—it’s a weekend marketplace.
Additional advertiser benefits:
- Appeal to a diverse audience interested in entertainment – younger adults, families, and active Atlantans on the go.
- Drive results by advertising in a section that influences readers’ planning and spending choices
- Go Guide’s extended shelf-life offers the opportunity for your messaging to be seen multiple times
Display Advertising Options
- Standard ads
- Dynamic ads
- Section front ad units (6x3 and 2x5)
Demographics
- Daily AJC readers are active entertainment consumers:
- 69% have visited an Atlanta attraction or event (past 12 months)
- 57% have attended the movies (past 3 months)
- 48% have eaten at a sit down restaurant (past 7 days)
- 47% have attended a professional sporting event (past 12 months)
- 47% have attended a music concert or fine arts event (past 12 months)
Source: Scarborough Research 2008 Release 2
Audience
Go Guide has the potential to reach nearly 1 million readers each Friday. Extend your reach when you include accessAtlanta.com or digital targeting to your campaign.
Source: Scarborough Research 2008 Release 2
