Sticky Note Ads
Ensure Your Message Sticks with Front Page Advertising
Need your advertising message to really stick with customers? Sticky Note Ads may be the solution you’re seeking. They are machine-applied ads that adhere to the front page of The Atlanta-Journal Constitution. They’re uniquely sticky enough to hold for delivery, yet ultra-removable for customers to save and redeem with your business.
Unique Benefits
- Get the highest possible visibility with front page placement.
- Make an innovative and effective impression.
- Benefit from the flexibility in message and delivery.
- Capitalize on its portability – put your message and offers in consumers' hands.
- Zone your message to reach prospects in your area or across the Atlanta market.
Ideal Applications
- Instant coupons – expect customers to remove and redeem!
- Special offers or sales with easy-to-find store information included.
- Brand recognition and sustained awareness.
- A multi-part ad campaign; Sticky Note Ads can redirect to web or display ads within the paper.
- Games and contests, rewarded with prizes.
- Special events, including sports and/or holiday promotions.
Pricing Guidelines
- Weekday delivery requires two distribution zone minimum.
- Sunday delivery can be one zone, with the exception of the Rome zone.
- Holiday deliveries are for full run of market only and include:
- New Year’s Day, President’s Day, Memorial Day, Fourth of July, Labor Day, Thanksgiving Day, and Christmas Day.
Publishing Guidelines
- All Sticky Note Ads are subject to Atlanta Journal-Constitution advertising policies. See your Account Executive for details.
- Sticky Note Ads can publish in conjunction with Front Page Strip ads, Jewel Box ads, Spadeas and AdBags.
- Sticky Note Ads cannot publish in conjunction with Outserts (toppers).
- Ad creative is due 17 days prior to desired delivery date.
- All reservations are first come, first published/delivered. Advertisers will not be bumped by subsequent orders for the same date and/or zone.
Standard Print, Application and Delivery Rates
| Print, Application & Deliver Quality | 1-3 Color Rate (CPM) | Process Color (CPM) | Back Side Printed Premium (CPM) |
|---|---|---|---|
| 10,000 - 49,999 | $100 | $120 | $10 |
| 50,000 - 99,999 | $90 | $115 | $10 |
| 100,000 - 199,999 | $85 | $110 | $10 |
| 200,000 - 299,000 | $80 | $105 | $10 |
| 300,000 - 399,999 | $75 | $95 | $10 |
| 400,000 + | $70 | $90 | $10 |
Print, Application and Delivery Frequency Discount*
| Frequency | % Savings |
|---|---|
| 6x | 5% |
| 12x | 15% |
| 24x | 25% |
| Deadline: Creative Due 17 Days Prior to Publication | |
*Discount based on frequency within one year of initial Sticky Note Ads delivery.
Standard 3 x 3 Application and Delivery Only
| Application & Deliver Quantity | Rate (CPM) |
|---|---|
| 10,000 - 49,999 | $68 |
| 50,000 - 99,999 | $63 |
| 100,000 - 199,999 | $59 |
| 200,000 - 299,000 | $54 |
| 300,000 - 399,999 | $50 |
| 400,000 + | $45 |
